Pricing wholesale jewelry for profit requires understanding your costs and market positioning. Here is the formula most successful resellers use.
Cost Breakdown
Your actual costs include:
– Product cost (wholesale price)
– Shipping (domestic: -5, international: -15)
– Payment processing (2.9% + /bin/zsh.30)
– Platform fees if applicable
– Packaging (/bin/zsh.50-2 per order)
Margins That Work
Standard markup formulas:
– Conservative: Cost x 2 = Retail
– Standard: Cost x 2.5 = Retail
– Premium: Cost x 3 = Retail
Example: wholesale -> retail = 60% gross margin
Platform-Specific Pricing
– Etsy: Factor in 6.5% transaction fee
– Shopify: Factor in 2% payment fees
– Amazon: Factor in 15% referral fee
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GZN Jewelry – 316L Stainless Steel Jewelry Manufacturer
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