Jewelry ecommerce: Which Platform Should You Use
Choosing the right sales platform affects your profit margins and work flow. Popular options:
Etsy – Handmade market, 6.5% fees, 250M buyers
Shopify – Your own store, 2% fees + $29/mo
Amazon Handmade – Prime access, 15% fees
Instagram Shopping – Visual discovery, free
Own website – Highest margins, most work
Most resellers start on Etsy and expand.
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